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Top Cybersecurity Strategies For Your Business | 2022

Group of business people working on computers in an office.

Small and medium-sized businesses need cybersecurity just as much as large enterprises. Unfortunately, smaller companies are even more vulnerable to attacks, and cybercriminals are targeting them more often. According to Small Business Trends Magazine, 43% of cyberattacks target small to medium-sized businesses, and roughly 60% of SMBs go out of business within six months after an attack.

One reason why small businesses are such easy targets is that they have sensitive information that hackers want, like employee records with social security numbers. Hackers can use this data for identity theft or fraud. SMBs also typically don’t invest as heavily in cybersecurity, leaving their networks vulnerable, and it’s easier for cybercriminals to break in.

However, businesses of all sizes can secure their digital assets using solid cybersecurity strategies. If you leave your network vulnerable, not only is your company’s sensitive data in danger, but you may also inadvertently put customers, employees, and vendors at risk. Cybercriminals are constantly evolving their techniques, and you must do the same to keep up. 

Here are some solid strategies to keep your business safe.

Top Strategies in 2022 to Protect Your Business

The threat landscape for cybersecurity is ever-changing, and therefore you must have a diverse set of strategies to protect your company from all types of attacks. Bad actors use a variety of techniques to break into your network. Some examples are phishing attacks, social engineering, ransomware attacks, other types of malware, DoS attacks, Man-in-the-Middle, and brute force attacks. Some solid strategies to keep your entire company safe include:

Prioritize Cloud Security

To some degree, most companies now rely on cloud storage for data. Cloud storage offers companies great benefits like easy access, automatic synching, and offsite backups. However, the widespread use of cloud applications pose a significant danger of data breaches and theft. If you store company, customer, employee, or vendor data in the cloud, it could be accessed, changed, stolen, or deleted by hackers. It’s essential that you vet every cloud provider thoroughly and choose cloud services that offer the highest level of privacy and security.

Employee Training

Many data breaches result from employee error, often through phishing emails where a staff member clicks a malicious link that installs ransomware onto the network. If your staff is not trained to practice good cybersecurity, they can make your company vulnerable. 

Cybersecurity training is essential for all employees throughout the organization, from top executives down to the latest new hire. Training staff to recognize threats and respond accordingly can save your company tremendously. Cover all the latest techniques and how to mitigate them and use specific examples of social engineering or phishing attacks during your training.

Network Security

Network security includes hardware devices and software that prevent unwanted intrusions. Secure your network with firewalls, a strong password policy, MFA (multi-factor authentication), and 24/7 network monitoring. You can also enhance your network security with VPNs that mask your IP address, hide all internet activity, and keep your real identity private. VPNs make it much harder for hackers to find you.

One of the most vulnerable areas of a corporate network is its Wi-Fi access. Restrict Wi-Fi access by MFA, strong passwords, and even IP addresses.

Software and Hardware Updates/Upgrades

As with most things, hardware and software age and require upgrades. Some hardware vendors offer firmware updates regularly to enhance security. Always install them as soon as you receive the alert. Likewise, update mobile devices with the latest operating system, security patches, and upgrades.

Hackers look for known vulnerabilities in software and hardware to exploit. The investment to upgrade hardware and software is worth not becoming the victim of a ransomware attack. Don’t overlook this critical cybersecurity practice.

Create a policy to regularly update all your software and hardware with the latest updates as soon as they become available. Everyone is busy but make the time to upgrade to protect your entire network.

Data Backups

In the event of a ransomware attack or other data loss, a good, solid backup is your best defense. Store some backups onsite for quick and easy restoration of files and other backups offsite, so you can protect your data if your entire network is compromised.

Access Limits

Threats don’t always come from outside. Protect your critical data assets from insider threats by limiting access to only those people who need it. Determine your most essential digital assets by taking an inventory and implementing a strict access policy to critical hardware, software, applications, and files. Keep sensitive data separate from online systems to protect against unwanted access or loss.

Security Culture Prioritization

Deputize your entire workforce as first responders to outsider threats. Empower your team to respond quickly and correctly to all cyber-attacks. Build a culture of cybersecurity where everyone is on board and cares about the company’s safety as much as you do.

Consider Cybersecurity-as-a-Service

Cybersecurity-as-a-Service (CSaaS) means outsourcing your cybersecurity to professionals who protect your digital assets and network against intrusion and data loss. 

Cyberleaf CSaaS combines years of experience with best practices, top-notch professionals, and top-tier tools. They provide expertise, preparation, protection, detection, and rapid response and recovery.

Cyberleaf offers companies of any size top-level protection at an affordable price. Their services include data breach prevention, compliance, active threat mitigation, and advanced detection 24/7. The interface is easy-to-use, flexible, and adaptable and will grow with your company as the threat landscape changes. Cyberleaf is a trusted partner you can count on to keep your digital assets and network safe.

You don’t have to invest in heavy hardware changes; Cyberleaf’s fully integrated suite of tools works with your existing network. The modular as-a-service approach makes things flexible to work for any company, often tied into your existing cyber investments. Cyberleaf’s advanced tools and rich alerts mean you can implement top-tier cyber protection with your existing resources; there is no need to hire specialized IT staff to get top notch protection. Cyberleaf has done the hard work to integrate complete cyber protection, meaning you can set up company-wide cybersecurity in just a few days.

Interested in learning more about what to do next? Here’s how you can build a cybersecurity plan to protect your business from cyber threats

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Jonathan Meyn

Director of Channel Sales

Jonathan is responsible for the Channel Strategy at Cyberleaf. He has over 10 years of experience in various technology solutions sales leadership roles. He has driven cybersecurity strategy and growth within the nation’s leading managed service providers.

Jonathan has a Communications Degree from Pennsylvania State University.

Brant Feldman

CSO

Brant served in Naval Special Warfare for 11 years.  He separated as a Lieutenant Commander having served at SEAL Team TWO, SEAL Team FOUR, and SEAL Team SIX.  Following his Naval service, Brant joined ADS in 2008 and was ultimately promoted to Chief Sales Officer, where he directed all sales, supplier, and marketing efforts.  His team was comprised of over 200 sales professionals who drove $3.2B in annual sales.  In 2022, Brant left ADS to pursue opportunities in Private Equity.

Brant has a Juris Doctorate from the University of Virginia School of Law, an Executive MBA from the Darden School of Business and degrees in Economics and Government from the University of Virginia.

Will Sendall

CFO

Will served as Chief Financial Officer to various private equity and VC backed high growth technology companies where he managed the financial and operational functions.  Will has also successfully executed multiple debt and equity fundraising processes and led both buy and sell sides of M&A processes.

Will has a MBA from the University of North Carolina – Chapel Hill and a degree in Accounting from Appalachian State University. 

Marshall Howard

Executive Vice President

Marshall is responsible for engineering and project management for Waterleaf. He has over 20 years of executive experience across startup operations and Fortune 500 companies in multiple areas including Operations, Engineering, Technology Implementation, Business Planning/Budgeting, Finance/M&A, Revenue Assurance, and Regulatory Affairs.

Previously Marshall served as a Vice President at T3 Communications, Inc., a Fort Myers, FL-based CLEC and managed services provider. Before joining T3, Marshall served as VP of Network Technology and Business Development at Cleartel Communications (now part of Birch Communications), where he played a major role in acquiring and integrating three other CLECs.

Marshall earned a BS in Physics from Rhodes College, an MSEE from Vanderbilt University, an MBA from Southern Methodist University, and completed post-graduate work in Finance and Economics at Vanderbilt University. In addition, he has earned a Project Management Professional (PMP) certification, and last but not least, he is a Certified CMMC Assessor.

David Levitan

President

David has over 30 years of experience as a telecommunications industry executive, leading technology and services organizations that have designed, built, and maintained fiber and wireless infrastructure across the US and internationally. He has extensive development, product marketing and general management experience operating independent, sponsor-backed, and publicly traded companies.

David’s previous experience includes executive leadership roles in start-up and publicly traded companies. As President of C-COR Network Services, he drove over 30% sales growth through a team of 400 employees delivering network infrastructure services for broadband operators, while also serving as an officer of parent company C-COR, Inc. At Scientific-Atlanta, Inc David held a progression of leadership and executive positions as the broadband division grew from ~$100 million to over $1.5 billion in annual sales. During his tenure he held product management, strategic planning, and general management roles, including overseeing the rapid growth of the company’s largest business unit, and establishing and scaling a unit delivering domestic and international professional services. As Vice President of CableMatrix, David also helped raise $5 million in series A venture funding for a policy management software startup.

David completed his undergraduate work at Cornell University with a BA in Economics and holds an MBA from the Harvard Graduate School of Business. 

Adam Sewall

CEO

Adam has been a successful senior executive and entrepreneur in the telecomm industry for more than 20 years. Adam has demonstrated success in complex technology deployments, as well as strategic planning, corporate development M&A, business development, operations, and general management. This experience also includes several significant liquidity events for shareholders.

Adam has had significant experience in the design, deployment, and operation of fiber, cellular, point-to-point and other communications networks in the US, Asia and SE Asia. Included in these deployments are AMPS, GSM, CDMA/TDMA, spread spectrum, Wi-Max/Wi-Fi and various Metro and long-haul fiber networks.

Prior to Waterleaf Adam was the President and CEO of T3 Communications Inc. www.t3com.net a next generation CLEC based in Florida. He has also held executive management positions in operations, strategic planning and corporate development at T-Mobile and Verizon Wireless.

Adam’s technical background includes work in RF engineering, SDR, mobile s/w development, hardware engineering and telecommunications architecture. His project management and operations background include certifications in project management, GSM/PCS, numerous telecom standards and the successful integration of complex infrastructure as well as global deployments of software and communications networks.

He holds a BS Degree from SUNY and has completed graduate studies in engineering, finance, mathematics and economics at Stevens Institute, Columbia and Pace Universities.